How I Saved $470k
Background: A few years ago in leadership at a Fortune 500, a team member brought up an issue of concern. They noticed some discrepancies between what was supposed to be billed to clients vs what was actually billed. Problem Investigation: I asked the team member who brought it to my attention if they’d look into…
Read More8 Dangerous Marketing Mistakes and How to Fix Them
Sometimes it helps to have a list of items to check your business health. This is what doctors do for your personal health, so why wouldn’t you take a similar approach with your business? The list below will help you grow your business by focusing on 10 dangerous mistakes you could be making. Pick one…
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How Serving Your Customers Better Can Grow Your Business
Have you ever had such a bad service experience somewhere it became laughable? You just couldn’t believe that everything that could have went wrong, did go wrong? Maybe you were at a restaurant and the server didn’t come to your table for 5-10 minutes, the food was late, then the food was cold, then the…
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How to Grow Your Business In 2 Weeks or Less
Growing a local, brick and mortar business may seem like an endless to-do list and at the end of it, you’re left scratching your head thinking “did any of that even work?” Business owners are getting verifiable cases of “shiny-object syndrome” (a common occurrence among entrepreneurs-it’s not your fault!). You hear that you need to…
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How to Grow An Online Business With Funnels
Service Based Businesses Funnels (for SEO, Web Design, Marketing firms) The framework below has been used extensively by top marketing agencies, like Neil Patel in service based industries and consulting businesses. This framework is critical to use especially in the service industry because you need to stick out…otherwise your slogan might as well be “just another…
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